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How to Calculate the Real ROI of AI Automation (The 3-Layer Math No Vendor Shows You)
The direct cost layer is obvious. The opportunity cost layer is bigger. The compounding layer is where the 40%+ revenue lift hides. Here's the spreadsheet to model all three.
What We'll Cover
- Layer 1
- Direct cost: the obvious build vs run comparison
- Layer 2
- Opportunity cost: what your CEO hourly rate means for the math
- Layer 3
- Compounding: how the 40%+ revenue lift compounds over 24 months
- The downloadable 3-layer ROI spreadsheet
- Sensitivity analysis: what the numbers look like if build costs double.
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